Regardless of how small or big a company is, they want to make sure their logo stands out. A good symbol and graphic helps to promote and give instant recognition to an organization. A lot of planning and researching goes into making sure a business’ logo will eclipse the competition. And just like fashion, logos go through their own makeovers. Who can forget Apple’s rainbow fruit being replaced by the plain white one or Google’s font getting slimmer. Here are the before and after of famous logos. This is definitely a trip down memory lane for some of the most famous brands in the world.The 1965 graphics is a total change from the current one. The latest Lay’s has been around since 2007.
The famous TV channel kept the world but made it smaller and in colour when it changed it in 2009.
The cartoonish king from the 1950’s got switched for an imposing design. The newest symbol has been around since 1999.
This 130-year-old company has gone through many different looks throughout its history. No one would even recognize the first logo.
The shell emblem has international recognition. The new shell is the same version as the 1971 original without the company’s name on it.
This is not the first time the search engine has had a makeover. The 19-year-old company has already gone through black, white, purple, and green looks.
The magazine strategically hides the bunny somewhere on the cover art or photograph in every edition.
The company has used a blue version symbol on and off since 1912. The current version has been around since 2003.
The 2011 logo took out the company’s name completely. This was done to commemorate the company’s 40th anniversary.
The 150-year-old communications and information technology company has opted for a simpler look.
The company’s initials were placed in the centre with the swastika wings strategically added on the outside. The logo was changed in 1939. The current emblem was launched in 2012.
The 92-year-old company shortened the logo to just his last name in 1986.
The grey symbol has been used since 2006 by the video game company.
Adidas is the largest sportswear manufacturer in Europe and the second worldwide. It’s hard to believe how much the logo has changed.
During the application upgrade in May, the logo went from a vintage style logo to a more colorful one. Some people weren’t very happy with this.
The yellow arrow from the letter a to z in the word amazon is strategically placed there to show that they carry everything.
Twitter’s prototype in 2005 was not as adorable as the current one.
The 1898 original is unrecognizable in comparison to today’s graphic. The current logo was released in 2014.
The company has not only changed its logo throughout its history but also its name. The original name was Kwaishinsha Motor Car Works in 1911, it changed to DAT in 1925 and finally to Nissan in the 1930’s.
The new scripted logo has changed very little since it launched in 1987. The italic style with the arrow between the o and s represents motion and speed.
In 2015 Lego was announced to be the “world’s most powerful brand.” It replaced Ferrari.
Canon has had the same logo since 1956. It still looks classic and current.
The Golden Arches and “i’m lovin’ it’ slogan made its debut in 2003. Different versions of the arches have been released since.
The current logo is a modified version with a 3D effect. The sphere represents the world.
Whether it’s the Firebird from 2002 to the current Firefox, both logos look like they are part of the Pokemon world.
The original logo did not last very long when it was first used in 1976. It was quickly replaced the same year with the rainbow bitten apple.
The original logo was switched prior to the channel’s official debut on August 1, 1981.
It might be close to 70 years since KFC opened but the colonel is still the face behind the fast food restaurant.
The first logo stuck around for about 15 years. The latest made its debut two years ago.
A complete new look from 1971 to the present. The latest symbol has been used for the last 10 years.