In the United Arab Emirates, everybody drives. The traffic in the largest cities is overwhelming and constant, and if you don’t have your own car, you’re forced to take a taxi. These aren’t just regular taxis, either: Most drivers drop you at your location and wait for you there – think of it as having your own personal valet for the day. When Liam Murphy was recently in the UAE for work, he decided to visit an indoor theme park, Ferrari World. His driver, Shakiha, told Murphy that he’d wait for him in the car, even though Murphy was going to be inside for over four hours. That’s when Murphy got an idea: **If Shakiha was going to just park the car and wait, why not invite him to come inside?**
